About Me
I'm passionate about helping business leaders engage with their audience and achieve business goals.
I'm a highly driven, organized, and energetic marketing leader skilled at producing compelling online and live campaigns that boost audience engagement, drive revenue, and transform customers into brand advocates.
I've led groups of writers in developing and executing content strategies that aligned with various demand generation goals across multiple business units and products.
I've also shaped the strategic vision of content for technology startups like EverString, and managed the ideation, creation, distribution, and maintenance of the organization's content needs, with an emphasis on B2B sales enablement and account-based marketing (ABM).
I've also spent years supporting small business owners. and marketing leaders with social media management, emails, event marketing, websites, PR, and audience engagement. Clients served include The City of San Mateo, Maverick Jack's and Jack's Prime local family restaurants, real estate agents, retail storefronts, and service businesses like Cathy's Clean Dogs.
Education
I earned my Associate in Science Degree from Sierra College in Rocklin, CA before transfering to earn my Bachelor in Science Degree from the College of Business at CSU Sacramento. In 2019, I graduated with a Master in Business Administration Degree with a concentration in Marketing from Notre Dame de Namur University in Belmont, CA.
Familiar Technology
I'm familiar with many hardware and software tools including: WordPress, Salesforce, Tableau, HubSpot, Generative AI, HTML, Asana, Jira, Google Suite, Google Analytics, SharePoint, ActiveCampaign, Smartsheet, Canva, Marketo, Drift, Semrush, Seismic, servers, networking, and cloud computing.
Interest & Hobbies
When I'm not working, I love to travel, be around animals, and enjoy the outdoors (hiking, running). I also enjoy arts and crafts, interior design, and volunteering for groups like the Girl Scouts and the Mary Isaak C.O.T.S. Housing Center.